Dec 5, 2019
As we become more digital and technology becomes more sophisticated, it's forcing marketers to return to creativity. In this episode of Talking Marketing, Charley Spektor, Principal and Co-founder of Saratoga B2B Group, shares how he has been able to crack the code and work with his clients to get their websites on the...
Oct 2, 2019
In this episode of Talking Marketing, we sit down with Christopher Penn, Co-Founder and Chief Data Scientist at Trust Insights. Chris talks with us about artificial intelligence and how it is impacting marketers today. He also shares his thoughts on how marketing will evolve in the age of A.I. and how this will...
Aug 28, 2019
In this episode of Talking Marketing, we sit down with Chris Brogan, NY Times bestselling author and well renowned business and marketing advisor. Chris talks about the importance of being authentic when marketing to your audience in today’s digital age and how connecting with your audience on a personal level...
Aug 14, 2019
Companies today are chasing SEO not only because it will improve their website’s visibility and searchability, but they’re seeing the value that organic traffic provides. In this episode, we sit down with Dale Bertrand, President and Founder of Fire & Spark, a digital marketing agency that helps ecommerce sites...
Jul 24, 2019
As the world on inbound marketing is changing quickly, B2B marketers are forced to adapt and learn to conquer the challenges they are faced with if they want to succeed. In this episode of Talking Marketing, we sit down with Carol Meyers, CMO of Rapid7, a Boston-based data security company empowering IT and...